We are looking for an experienced Content Writer with a keen interest in the B2B and technology sector to join our dynamic growth team. This role involves creating research backed content to engage with our target audience. The ideal candidate will possess exceptional writing abilities, strong research skills, and a solid understanding of digital marketing principles, including SEO and social media marketing.
Roles and Responsibilities:
- Develop research-backed content for blogs, e-books, whitepapers, and other marketing materials.
- Develop engaging email copy for various campaigns, including newsletters, promotional offers, and product feature updates.
- Manage company and founders social media pages by creating content to captivate audiences and increase engagement.
- Use your knowledge of SEO and content development to create digital content that helps us get found via search engines.
- Collaborate with marketing and product teams to ensure all content aligns with the company’s brand tone and messaging.
- Deliver non-plagiarized professional content while adhering to deadlines.
- Monitor content performance using analytics tools and recommend improvements based on data insights.
- Stay up-to-date with industry trends and curious about technical subject matters in the artificial intelligence (AI) space.
Qualification:
- Minimum of 6-8 years of experience in content marketing, copywriting, SEO writing, journalism, communications or similar role.
- Prior experience writing for B2B or technology space, ideally in AI, automation, or SaaS.
- Strong writing and editing skills with a keen eye for detail.
- Strong research and analytical abilities.
- Ability to work independently as well as collaboratively within cross-functional teams.
- Familiarity with AI tools for content creation and optimization.
Work Environment:
Location: Bangalore, India (with potential for hybrid work arrangements).